Hospitality TechnologyE-commerce Comparison ReportThe assignment will require to prepare a comparative report on your chosen topics. You will choose 2 hospitality or tourism related websites to compare.The Report:For this performance assessment you will prepare a report on your topic.Research, compare and prepare and in-depth analysis of your topic. Your analysis should include but not limited to:IntroductionHomepage structure and layoutUse of content pagesWebsite quality analysis (appearance, functionality etc)Load timeSearchability – search engine (ie. by city, resort destination, airport etc)Customer engagement/Use of social mediaConclusion and Insights (what makes a good website? why are these good or not? What could be added? Current trends…what are other websites doing?)Research your topic. You must find at least three types of supporting material. Consider the following sources of supporting materials: books, magazines, the Internet, newspapers, journals, and interviews with experts.(Wikipedia is not a source!) Use charts and graphs to illustrate numbers, statistics and financials. (properly sourced) Also, use screenshots to illustrate your comparisons.The report will follow the APA format. The report will include an Introduction, Conclusions, references etc… Please include charts and graphs to illustrate your points where appropriate.
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